Keith McCormick
Principal Data Scientist
Further
Keith McCormick is a highly accomplished professional consultant, mentor, and trainer, having served as keynote and moderator at international conferences focused on analytics practitioners and leadership alike.
Keith has built predictive analytics models since the 1990s utilizing popular industry advanced analytics solutions such as IBM SPSS Statistics, IBM SPSS Modeler, KNIME, and other popular open-source machine learning tools. He’s also authored seven books on the effective use of predictive analytics software and techniques.
He has guided organizations to establish highly effective analytical practices across industries, including the public sector, media, marketing, healthcare, retail, finance, manufacturing, and higher education.
Keith serves as data science principal on the Data Science and AI team at Further, a business services and consulting firm.